Create Product Hunt Launch Videos
Stand out on launch day with polished product demos and maker videos that drive upvotes.
How It Works
Record your product demo
Capture your product's core value prop in action—keep it under 60 seconds.
Add browser mockup
Wrap your demo in a sleek Safari or Chrome frame for a professional look.
Highlight key features
Use zoom animations and text callouts to showcase what makes you different.
Add intro & CTA
Create scenes with your product name, tagline, and 'Upvote on Product Hunt' call-to-action.
Beautiful Templates
Hand-crafted templates for X (former Twitter), Dribbble mockup shots, product demos, and newsletters.
Unique Features
The easiest way to create beautiful product videos from images & screen-recordings.
Custom Backgrounds
Use solid colors, gradients, images, even GIFs for your video background.
Multi-Scene Editing
Combine multiple clips and scenes with smooth transitions into one polished video.
Pre-made Templates
Ready-to-use templates to create professional-looking videos in seconds.
Device Mockups
Wrap your images with device mockups like the Safari Browser & iPhone.
Annotation Layers
Add text, shapes, stickers, and more to highlight key parts of your video.
Zoom & Keyframe Animations
Add smooth zoom and pan effects to highlight key features in your screen recordings.
Frequently Asked Questions
What video format works best for Product Hunt?
Product Hunt supports MP4 videos up to 50MB. SuperMotion exports optimized MP4s in 1080p or 4K. For the gallery, 16:9 horizontal videos perform best. Keep demos under 60 seconds for maximum engagement.
How do I make my Product Hunt video stand out?
Focus on the 'aha moment'—show the core value in the first 5 seconds. Use zoom animations to highlight key features, add text callouts for context, and end with a clear call-to-action. A polished browser mockup instantly elevates production quality.
Can I create a Product Hunt teaser video?
Yes! Create a short 15-30 second teaser for social media to build anticipation before launch day. Use SuperMotion's 1:1 square format for Twitter/X and 9:16 vertical for Instagram Stories and TikTok.
What dimensions should my Product Hunt video be?
For the Product Hunt gallery, use 16:9 (1920x1080) horizontal videos. For social promotion, create additional versions in 1:1 (1080x1080) for Twitter/X feed and 9:16 (1080x1920) for Stories and Reels.
How do successful Product Hunt launches use video?
Top launches typically have: 1) A main product demo video (30-60s), 2) A maker intro video, 3) Feature highlight clips for comments, and 4) Social teaser videos. SuperMotion's scene system lets you create all of these from one project.
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